After building your site you need to register your business on Google My Business. This is essential for getting noticed on Google and starting to receive those online reviews. Google will need to verify your business by snail-mailing a code to your business address. If you don't have a physical location, it's "okay" to use your home address. But if you operate out of an apartment do NOT write "apt" before putting your apartment number - simply input the number without an identifier. Writing "apt 303" will get your account flagged. A sneaky workaround would be to use a friend's home address if you're worried about getting flagged.
